“Bottled water is a business that is fundamentally, inherently and inalterably unconscionable,” said Michael J. Brune, executive director of the Rainforest Action Network. “No side deals to protect forests or combat global warming can offset that reality.”
Mr. Prickett, however, insists that is an unrealistic view.
“Maybe it would be morally preferable to carry a bottle I filled at the tap, but bottled water is a consumer reality,” he said. “So rather than operate in a moralistic framework, we’ll use the economy as it exists to make a difference.”
this is the current debate on bottled water excerpted from a new york times article about how fiji water is striving to be more green.
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